Corporate Identity

BSG Corporate Brand Standards

The official Bolt Steel Group identity for the website, proposals, capability statements, and all government, municipal, and commercial communications.

Primary Logo
Primary Logo
Use on white or light surfaces for website, letterhead, and proposals.
Primary Logo — Reverse
Primary Logo — Reverse
Use on the brand navy background for covers and dark UI.
Favicon / App Mark
Favicon / App Mark
Browser tab icon and compact UI placements.
Document Mark
Document Mark
Capability statements, RFP responses, and printed documents.

Palette

  • Navy — #0F1B3D
  • Steel Gray — #8A95A5
  • White — #FFFFFF

Use For

  • Government contracting
  • Commercial construction
  • Public-sector projects
  • Business proposals
  • Capability statements
  • Professional websites

Do Not

  • Recolor outside the palette
  • Apply drop shadows, bevels, or 3D effects
  • Stretch, skew, or rotate the mark
  • Place on busy photographic backgrounds without a plate
  • Reproduce below 24px tall